Brand & Advertising

Seattle Credit Union

How a credit union found its people.

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    What We Did

  • Brand Strategy
  • Website
  • Advertising
  • Visual Identity
  • Television

Banks and credit unions swim in a sea of sameness with little to differentiate them beyond a percentage point or two. Seattle Credit Union actually is different — it's also a CDFI, with a mission to help lower income and immigrant communities, many of which are outside of Seattle city limits.

Can a credit union grow without growing pains?